Rui Guan

What is the future development prospect of outdoor advertising machines screen

2 min read

With the increase of people's leisure activities and tourism, and the wide application and popularization of high technology, outdoor advertising machines screen have become the new favorite of advertising industry, and their growth rate is much higher than that of traditional TV, newspapers and magazines. Outdoor advertising machines are called "the fifth media".
Especially in recent years, "outdoor advertising machine screen" has become the focus of venture capitalists.
For merchants, if they want more potential customers to know about their products, they need a very good information display channel, and outdoor advertising machines screen can display product information outdoors very conveniently for more consumers to see. What is the future prospect of outdoor advertising machines screen?

Due to the rapid development of Internet media technology, the traditional information dissemination channels such as paper media or radio and television obviously can't meet the needs of businesses.
How to make more potential users receive their own information at the first time has become the most headache for many businesses, and the appearance of outdoor advertising machines screen can perfectly solve this problem:
First of all, outdoor advertising machines screen have the following characteristics:
1. Strong visual impact
Setting up advertisements in outdoor public places has unparalleled advantages in transmitting information and expanding influence.
A giant advertisement set up in a prime location of a city is a must for any company that wants to establish a lasting brand image. It is direct and simple enough to fascinate big advertisers all over the world, and even often becomes a landmark building of a city.
2. Long release time
Outdoor advertising machine screen runs 24 hours a day, which is a persistent and all-weather media. This feature makes it easier for the audience to see, and it will last forever with the needs of customers. Online media also has similar advantages, but in the virtual world, the audience needs a series of preconditions to get close, while outdoor media, because of the uniqueness of physical space, play this advantage more thoroughly.
3. Large information capacity
Advertising machines screen can make their own programs, play them instantly and have rich contents. At the same time, the broadcast content is not limited to advertisements, but also programs. Including special topics, columns, variety shows, animations, radio dramas and TV dramas, and advertisements are inserted between programs.
4, The cost is low
Outdoor media is the most value-for-money mass media. Although its prices are different, its cost is the lowest compared with newspapers, magazines and radio stations, while outdoor lcd advertising machine screen only needs one-time investment, and its cost is relatively low. In addition, lcd advertising machine has the characteristics of regular targeted delivery and high accuracy. In addition, with its advantages of low carbon, environmental protection and energy saving, advertising machines have become an indispensable display platform for brand promotion.
Therefore, more and more business friends often choose outdoor advertising machine screen as their first choice when promoting their product information. It can be said that outdoor advertising machine has a very significant advantage in promoting product information and expanding market influence, precisely because it is efficient, direct and convenient to display information, it will have a better market prospect.


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