Rui Guan

In the new media era traditional outdoor display machine screen media can only survive through transformation and upgrading

1 min read

Outdoor advertising display machine screen, a little-known new outdoor media product, is an important tool for the transformation and upgrading of traditional media. With the arrival of internet plus, many traditional outdoor advertisements have been hit hard.

Coupled with the construction of intelligent urbanization, some outdoor media advertisements that are not in line with urban beautification have been demolished, which has dealt a heavy blow to traditional outdoor display machine screen media in business. In order to regain their own business opportunities in outdoor advertising, outdoor advertising display machine screens and outdoor display products have become the only way for outdoor media to make money.

In the Internet era, the marketing methods of big brands are no longer limited to the investment in outdoor billboards and traditional TV advertisements, but begin to use the Internet to convey people's sense of brand information. 

Bidding and online alliances have become an advertising entrance for traditional enterprises. This will also become a major blow to outdoor display machine screen media advertising, so the new media outdoor advertising display machine screen has become an important breakthrough in transformation and upgrading.

The new media outdoor advertising display machine screen not only has a great breakthrough in the product design itself, but also attaches great importance to its combination with the Internet. 

Merchants can control the outdoor advertising machine and release brand information through computers or mobile phone apps, so as to achieve the brand communication effect through the contact between users and outdoor advertising display machine screens. For details of the product features and functions of outdoor advertising machines, please refer to Ruiguan outdoor advertising display machine screen product center. 

Without too much explanation here, ordinary manufacturers can customize outdoor display products that meet the requirements according to customer needs, which makes traditional advertising display machine screen media see new hope.

This is a new era of home networking, the spread of brands can not be separated from the support of advertising, then outdoor advertising display machine screens have become the new favorite.

At present, most traditional industry advertisers still attach great importance to the role of outdoor advertising display machine screen, and still use outdoor media as a supplementary media to establish popularity. 

The communication environment, communication path, communication content, communication object and even the data volume of media value evaluation of outdoor media are all changing. It also forces the transformation and upgrading of traditional media into new media. The mode of new media outdoor advertising display machine screen+Internet makes outdoor advertising renew its vitality.

The above content is provided by Ruiguan outdoor advertising display machine screen. Ruiguan is committed to building a leading brand of outdoor commercial display in the world and is the top outdoor display machine screen manufacturer in China.


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