Rui Guan

How to combine outdoor advertising machine display screens with the Internet to highlight business maximization

2 min read

Compared with the traditional information mode, Internet information has many advantages, such as quickness, flexibility, and wide range.
Especially with the continuous popularization of mobile Internet applications, information transmission is "anytime, anywhere", and its marketing value is greatly improved, which leads to its rising share in the advertising market (the latest report of market research company GroupM shows that Internet advertising is expected to account for 48.7% of the total advertising expenditure in 2017), and its market potential is constantly increasing.
As the leading brand of outdoor display screen system, Ruiguan relies on the Internet and integrates information into the platform carrier of the whole commercial Internet.
The embodiment of information value is no longer limited to delivery and notification, but emphasizes the flexible use of information.

Both digital signage enterprises and industry users agree with and appreciate the Internet transformation of Ruiguan outdoor advertising machine display screen.
Ruiguan outdoor bright waterproof and dustproof advertising machine is a high-performance industrial outdoor lcd advertising machine integrating information release, advertising, interactive application and e-commerce promotion.
Touch and non-touch can be provided according to customer requirements.
It can be widely used in commercial centers, urban roads, shopping malls, city squares and other fields that need outdoor advertising, outdoor public information release, outdoor advertising machine display screenmedia communication, and touch interactive inquiry. It can be summarized as the following five basic functions:
1. Real-time arrival forecast of bus.
The display screen on the stop sign will be used to display the arrival forecast information of bus, including route forecast, location forecast and time forecast.
2. Real-time information release downstairs in communities and shopping malls.
The display screen can also be used for community service stations and shopping malls to release all kinds of public information, such as news abstracts, government announcements, weather forecasts, road information, commercial advertisements, financial newsletters, etc.
3. Mobile intelligent monitoring.
The wireless surveillance camera head on the outdoor advertising machine display screen is a security guardian, which can monitor the street security situation in real time.
4. Information collection and display conversion freely.
Daily maintenance personnel can update the release information of outdoor advertising machine display screens in real time through the background information management center according to the relevant data collected by the system in real time.
5. multimedia message service Platform.
The multimedia bus stop board is connected to the background through the network, and the background can access the Internet in real time. Therefore, the interactive function between people and the network can be realized through this platform, such as the query of the surrounding business information with the digital stop board as the core point, such as the information of various value-added services such as restaurants, pharmacies, entertainment places and sports places within 1 km, so as to make full use of the advantages of the multimedia information publishing system platform to turn the intelligent stop board into a convenience service platform.
In this era of opportunities and challenges, outdoor advertising machine display screens are a rare opportunity if enterprises want to usher in a new round of integration peak.


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